Track and trace for food production and food chains, provenance reporting and consumer informed choice. Corporate responsibility, B Corporations.
As consumers develop a greater awareness of where food is sourced, produced and its impact on the environment, how can brands easily & effectively communicate their ethical credentials to build brand value?
A recent IET report highlighted the rising importance cosumers hold for ethical credentials and the clear opportunities for ethical brands. UKFoodWeb enables brands to publicise such credentials, and for consumers to find the brands that match their ethics.
As shoppers increasingly seek out ethical brands, communicating sustainability and health [...]
In the years before industrialised farming became the day to day norm, smaller local farms and abattoirs were often seen as the best quality for a fair price. As beef has become cheaper and easier to buy from supermarkets, local production has seen significant decline. A recent report revealed over the past 40 years local farms & abattoirs have declined by 50%.